OfficeMax Launches Commercial-Grade, Private Brand Seating Line
New WorkPro™ Chairs Provide Durability for Use of More Than 8 Hours Daily
OfficeMax® Incorporated (NYSE: OMX), a leading provider of office supplies, technology and services, today announced it has launched WorkPro™, a commercial-grade, limited lifetime warranty private brand seating line available in-store, on-line and to its business customers.
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The new WorkPro private brand seating line is specially developed for extended use of more than eight hours a day, with ergonomically designed, industry-rated features – all at OfficeMax value prices.
"Whether for business or a home office, our customers are increasingly looking for products that aren't only stylish, but also that work as hard and long as they do," said Kim Feil, executive vice president, chief marketing and strategy officer at OfficeMax. "Our new WorkPro seating line provides our customers with access to seating that delivers durability, style and comfort at budget-friendly prices."
"Our new WorkPro chairs provide commercial-grade quality, industry-rated confidence and ergonomics wrapped in a limited lifetime warranty which helps position OfficeMax to provide seating solutions that respond to today's business environment," adds Ronald Lalla, executive vice president, chief merchandising officer at OfficeMax. "This is a very important addition to our ever-growing private label portfolio. We are constantly pursuing innovations to help deliver superior products to our customers at affordable price points. The WorkPro series is another example of our commitment to this strategy."
Chairs That Work as Long as You Do
The new OfficeMax WorkPro commercial-grade seating line features quality, ergonomically designed chairs in a variety of styles with superior construction, and a range of modern design elements and finish options. Each WorkPro chair offers durability and embraces a range of adjustable features including pneumatic seat-height adjustment, pivot arms, posture lock and seat adjustment, and generous seating with depth adjustment to maximize the seating experience. All chairs include limited lifetime warranties.
The new WorkPro brand of seating products is part of the OfficeMax private brand line which features a vast selection of furniture and accessories, ink and toner, office supplies, and technology products and solutions. OfficeMax continues to expand its selection of innovative and stylish products through its portfolio of premium brands, which also include TUL®, DiVOGA™ and [IN]PLACE®.
OfficeMax Incorporated (NYSE: OMX) is a leading provider of products, solutions and services for the workplace, whether for business or at home. The OfficeMax mission is simple: We provide workplace innovation that enables our customers to work better. The company provides office supplies and paper, print and document services, technology products and solutions, and furniture to businesses and consumers. OfficeMax consumers and business customers are served by approximately 28,000 associates through OfficeMax.com; OfficeMaxWorkplace.com and Reliable.com; more than 900 stores in the U.S. and Mexico; and direct sales and catalogs. OfficeMax has been named one of the 2013 World's Most Ethical Companies, and is the only company in the office supply industry to receive Ethics Inside® Certification by the Ethisphere Institute. To find the nearest OfficeMax, call 1-877-OFFICEMAX. For more information, visit www.OfficeMax.com.
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